Which of these 3 B2B marketing challenges
are you struggling with?

Story IQ is more than just a B2B content marketing agency. We’re also an inbound marketing agency. We offer the best of both worlds - the content development skills of a B2B content marketing agency combined with the fire of a creative inbound marketing agency. We lead with story-driven marketing strategies and specialise in B2B content marketing, inbound marketing and innovative lead generation.

Which of these 3 B2B marketing challenges are you struggling with?

Story IQ is more than just a B2B content marketing agency. We’re also an inbound marketing agency. We offer the best of both worlds. The content development skills of a B2B content marketing agency combined with the fire of a creative inbound marketing agency. We lead with story-driven marketing strategies and specialise in B2B content marketing, inbound marketing and innovative B2B lead generation.

Clarifying your core B2B brand story?

Are you struggling to define your core brand story and communicate it in a compelling way? We can help. We have a unique, proprietary process to help you dig deep, extract your core story and craft it into an actionable B2B content and inbound marketing plan.

Creating engaging, effective content?

Feel like your content marketing is being swamped in a sea of sameness? It’s getting more difficult to attract attention. Using proven storytelling techniques we can help you create effective B2B marketing content that wins hearts, minds and sales.

Generating leads from your marketing?

It's getting more and more difficult to generate high quality marketing leads in highly competitive market segments. Our story-driven content marketing methodology helps you change the playing field and find new audiences and engaged prospects.

Watch the highlights from Steve’s keynote on story-driven content marketing.

Steve Ballantyne is an expert the B2B marketing field and a visionary in the world of story-driven content marketing and inbound marketing. He works with businesses to build strong and engaging brands by balancing provocative storytelling techniques with intelligent content strategy. If you’ve recently installed a marketing automation platform and are struggling to generate good quality leads from your inbound marketing, this video is a must watch.

Some of the B2B brands we have worked with

B2B Content marketing Agency

Types of content we produce

Blog Posts

The sure-fire way to build an audience online and increase Google search visibility.

Animated Videos

Want a creative, different video solution? We create unique, animated videos at affordable prices.

eBooks & Whitepapers

Looking to move prospects through the inbound marketing funnel? This is the most effective way to do it.

Websites & Case Studies

You don’t get a second chance to make a first impression, so make it count.

Infographics & Assets

Statistical data doesn’t need to be boring. We can bring your data to life with visual storytelling.

Newsletters

Keep your audience engaged with regular, insightful, print and email newsletters.

Marketing automation platforms we have worked with

Advertising Agency - Business to Business Marketing

See how we helped our B2B client ColorCote dramatically grow their market share and win a prestigious TVNZ Marketing Award.

Find out how we worked with ColorCote to refine their core brand story, then totally refreshed all their marketing content to create amazing results for the business.

Read the Case Study
Colocote Awards

See how we helped our B2B client ColorCote dramatically grow their market share and win a prestigious TVNZ Marketing Award.

Colocote Awards

Find out how we worked with ColorCote to refine their core brand story, then totally refreshed all their marketing content to create amazing results for the business.

Read the Case Study

What our clients say about us

Steve Haines
ColorCote

"We’ve had a really successful partnership with Steve, Nicqui and the team over the last four years. They have worked with us on a brand transformation project that has touched every aspect of our business from product naming, through to print collateral, trade stands, and digital. The results have been phenomenal. Significant growth in market share, record sales and a Marketing Leadership award in 2016."

Craig Manson
Change Hunters

“I have worked with Steve as a marketing advisor for over 15 years in leadership roles at Canon and most recently Change Hunters. He is one of the best marketers in the business and has always been a great strategic sounding board for me. Steve is an accomplished speaker and has a deep understanding of brand storytelling. I’m excited to see this play out in Story IQ and to continue working with Steve and the team."

Grant Archibald
Speedy Signs

"The Speedy Signs has experienced significant growth over the last 5 years, and Steve’s continuing strategic input and marketing mentorship has made a big contribution to that. Steve and his team have worked with us on a range of marketing projects from a nationwide brand refresh to advertising campaigns and digital marketing. This has helped us raise the profile of the brand, create deeper engagement with our franchisees and win more customers."

Meet Steve, Story IQ’s founder

I’ve been working in B2B marketing for 30 years as a strategic advisor to companies like OfficeMax, Canon, ColorCote, Speedy Signs, Westfield, Unitec, Lockwood and Wrightson. I have also launched and run an ad agency, and recruitment and digital marketing businesses that have over 2500 customers, so I practice what I preach.

My mission is to help businesses and brands build stronger engagement with their stakeholders by harnessing the powerful principles of story-driven marketing. I have learnt these principles from both coal face experience and studying the world’s leading experts on narrative science and story structure, and have formulated them into a story-driven marketing system that works.

I believe that well crafted, strategic stories can be the most effective tools for driving lead generation in your business, and I’d love to show you how we can make this happen with our story-driven marketing system.

Call Steve: 021 744 960

Reserve your free consultation

I’m Steve, the founder of StoryIQ

I’ve been working in B2B marketing for 30 years as a strategic advisor to companies like OfficeMax, Canon, ColorCote, Speedy Signs, Westfield, Unitec, Lockwood and Wrightson. I have also launched and run an ad agency, and recruitment and digital marketing businesses that have over 2500 customers, so I practice what I preach.

My mission is to help businesses and brands build stronger engagement with their stakeholders by harnessing the powerful principles of story-driven marketing. I have learnt these principles from both coal face experience and studying the world’s leading experts on narrative science and story structure, and have formulated them into a story-driven marketing system that works.

I believe that well crafted, strategic stories can be the most effective tools for driving lead generation in your business, and I’d love to show you how we can make this happen with our story-driven marketing system.

Call Steve: 021 744 960

Reserve your free 30 min consultation