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Is a weak brand story and confusing messaging killing your business growth?

We'll help you create a memorable brand story, capture attention and grow your business with our unique story-driven approach to marketing.

Steve Ballantyne – Story IQ Founder

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Is a weak brand story and confusing messaging killing your business growth?

We’ll help you clarify your brand story, capture attention and grow your business with our unique story-driven approach to marketing.

Steve Ballantyne – Story IQ Founder 

Steve Banner Image
Are you a CEO?

We can help you use proven story frameworks to share your strategic vision, increase staff engagement, manage change effectively, transform culture and give your business a competitive advantage.

A marketer?

We will work with you to fine tune your brand story and bring it to life in a range of content from websites to social media, video, digital advertising, brochures, eBooks, email newsletters and direct mail.

A startup founder?

We can help you develop a strong marketing strategy, compelling brand story and engaging pitch deck that captures the imagination of employees, customers, partners, investors and advisors.

Read our story marketing blog

We publish one new story-based article a week. View all posts.

The brain on stories
Neuroscience
September 9, 2019

The brain science of storytelling

We devour books, binge watch TV series, and pay millions of dollars to watch movies.…
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The team from Thankyou brands
Marketing
September 2, 2019

Thankyou brands and purposeful storytelling.

In a recent interview, millennial expert Jason Dorsey of the center for generational kinetics made…
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Richard Branson
Leadership
August 26, 2019

Why every CEO needs to be a great storyteller.

“Tell me the story of your business.” Take a moment and think about how you…
Read More

Brands we have worked with

Creative Marketing Agency. Creative, Marketing and Advertising Agency. Creative, Marketing and Advertising

What our clients say about us

Steve Haines - ColorCote

"We’ve had a really successful partnership with Steve, Nicqui and the team over the last four years. They have worked with us on a brand transformation project that has touched every aspect of our business from product naming, through to print collateral, trade stands, and digital. The results have been phenomenal. Significant growth in market share, record sales and a Marketing Leadership award in 2016."

Craig Manson - Change Hunters

“I have worked with Steve as a marketing advisor for over 15 years in leadership roles at Canon and most recently Change Hunters. He is one of the best marketers in the business and has always been a great strategic sounding board for me. Steve is an accomplished speaker and has a deep understanding of brand storytelling. I’m excited to see this play out in Story IQ and to continue working with Steve and the team."

Sonja Webb - OfficeMax

"Steve has been a valued brand strategist for OfficeMax over the last 5 years and spearheaded the strategic thinking behind the re-positioning of our OfficeMax brand a number of years ago. He has a deep knowledge of business storytelling narratives and the ability to see where the perceptual white space is in the market and create a brand positioning strategy to successfully fill it."